The Challenge

Increase patient acquisition and digital visibility for a specialised medical clinic, while supporting the launch of a newly patented prescription topical treatment, Myomagic.

The Strategy

Led a full website redesign with SEO and conversion optimisation at the forefront.

• Conducted long-tail and short-tail keyword research aligned to high-intent patient search behaviour

• Translated complex temporomandibular joint disorder (TMJ) research into accessible, trust-building medical content

• Integrated patient testimonials to strengthen credibility and improve on-page conversion

• Developed marketing collateral and promotional campaigns to support Myomagic’s market introduction

• Built referral-focused materials to expand physician partnerships

The Result

• 7% increase in new patient acquisition post-launch

• 20% growth in referring doctor network

• Strengthened digital visibility within a niche medical category